From one of our favorite studios, another special mograph advert.
A 1m 37s, narrative driven, U S of A lovin, cel animation laden spot that I helped lead neck deep at Buck. Proud to say it was done over an ambitiously furious 2.5 weeks of design and 3 weeks of production with a tight but talented and committed team. There were about 5 artists over most of the project with the rest being on for a few days to a week.
During the making of this we had 4 birthdays, a christmas break, the new year, 2 blizzards, 2 artists go missing and a bowling party where I made the high score of the night. Not too shabby.
More info & concept art here: http://ift.tt/1vaRSfM
Directed by Buck
Executive Creative Director: Orion Tait
Executive Producer: Anne Skopas
Creative Direction: Thomas Schmid
Art Director: Alex Mapar
Producer: Katie Boote
Design: Thomas Schmid, Alex Mapar, Laura Alejo
Justin Fines, Gareth O’Brien, Stephen Kelleher,
Animation Lead: Alex Mapar
2D Animation: Daniel Oeffinger, Chad Colby, Kyle Strope, Aaron Kemnitzer, Waleed Zaiter
Cell Animation: Thomas Schmid, Tristan Balos, Ryan Frost, Ben Conkin, Kyle Mowat, Sean Lattrell
3D Animation: Arvid Volz, Tingting Li http://ift.tt/1vaRSw1 Walmart Works Alex Mapar