Daily Mograph 502 / Nike / Reuse-a-Shoe

ManVSMachine busts out a great advert for our favorite shoe brand. The 3D work and in particular render are perfect for the feel of this spot.

Description:

Our latest challenge from the good folk at Nike was to create a charming motion piece to increase awareness of their impressive Reuse-a-Shoe initiative and it’s process.

Nike Reuse-a-Shoe takes worn out athletic shoes and grinds them down to create a new material called Nike Grind, which is used to make high-quality sports surfaces including courts, turf fields, tracks and more.

Full project page: http://ift.tt/11e7Xij

CREDITS:

Design, Direction & animation:
ManvsMachine

Audio:
Echolab http://vimeo.com/mvsm Nike / Reuse-a-Shoe ManvsMachine

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